JOOY TEA SHOPPE

JOOY TEA SHOPPE

653 9th Ave, New York, NY 10036, United States

(646) 692-4229

Bubble tea store
(226)
Share Your Experience

About This Place

Nestled in the heart of New York’s bustling Times Square neighborhood, JOOY TEA SHOPPE is more than just your average bubble tea store — it’s a vibrant destination for tea enthusiasts and adventurous palates alike. Specializing in Asian-inspired bubble tea creations that blend tradition with modern innovation, JOOY TEA SHOPPE offers a refreshing oasis where quality ingredients and creative flavors take center stage.

What truly sets JOOY apart is its thoughtful and unexpected menu. From the chewy, house-made mochi rice paired with purple sticky rice, served in non-dairy milk tea bases like Earl Grey or Jasmine, to their signature specials such as the Avo Mango Pomelo — a luscious blend of avocado, coconut cream, fresh mango, and pomelo bits — each drink offers a delightful complexity that captivates the senses. The Coco Mango is another crowd-pleaser, marrying creamy milk with coconut pudding, crystal boba, and a subtle splash of dragon fruit syrup to create a refreshingly exotic experience. Fans of classic teas will appreciate the carefully brewed Earl Grey, Honey Jasmine, and Honey Oolong, each brewed fresh and customizable with honey sweetness or none at all.

Customers consistently applaud JOOY TEA SHOPPE for its unique taste profiles and impeccable quality. One devoted fan shared how the Avo Mango Pomelo became an addictive staple, praising its rich, creamy texture and vibrant fruit flavors that offered a cool reprieve during New York’s hotter months. Another raved about the Coco Mango, describing it as “DELICIOUS” and perfect for refreshment on a warm day, highlighting the creamy and fruity balance that keeps patrons coming back.

The shop’s atmosphere reflects its modern yet cozy approach — with tidy seating that invites guests to linger a bit if they wish, though many opt for a quick grab-and-go before catching a show nearby. Ordering is a breeze thanks to an intuitive in-store kiosk and mobile payment options, streamlining the experience in this fast-paced neighborhood. The decor is thoughtfully curated, offering a bright and appealing space that complements the vibrant drinks served.

JOOY TEA SHOPPE doesn’t just aim to satisfy thirst; it creates memorable moments through each carefully crafted cup. It’s a place where classic bubble tea traditions meet contemporary creativity, making it an essential stop for anyone exploring the city’s dynamic drink scene. Whether you crave a smooth, milky brown sugar tea or a daring new special, JOOY’s excellence in taste and service shines through. As one enthusiastic visitor put it, “I can’t express how much I love this spot enough.”

For an authentic, refreshing, and indulgent bubble tea experience a short stroll from Times Square, JOOY TEA SHOPPE truly delivers — one sip at a time.

Map & Directions

Visitor Reviews

  • Navi Ivan
    3 week ago

    Solid smoothie shop! Jooy is probably one of the best asian drink shops in the area, though I haven’t got a chance to try their boba/tea yet. I’ve become addicted to their Avo Mango Pomelo and the Cocoa Tornado (both with 50% sugar). There was a time I was so obsessed with the AVP that I went there every day for a week. Eventually, I had to stop to avoid breaking the bank.

  • Marina Chen
    1 month ago

    Got the Coco Mango which had coconut pudding, crystal boba, fresh mango, topped with coconut juice, milk, and a splash of dragon fruit syrup. It was DELICIOUS! Super refreshing on a hot summer day. The shop is also cute with nice seating.

  • Marion NYC
    1 month ago

    Might just be my new place to get drink especially bubble tea! The selections and drink Options are amazing. There are a few seats inside but mostly grab and go place. This is only a few blocks from the main area of Times Square. Easy to grab a drink here before a show. Definitely check this place out. Yummy delicious drinks!

  • Alon Grinshpoon
    2 month ago

    This place is a fantastic Boba milk tea store!Jooy Tea Shoppe serves an endless selection of delicious iced milk tea drinks - definitely try their classic Brown Sugar Milk Tea! You can customize the amount of sugar and ice. Service is super quick and it's super easy to order using the in-store kiosk and pay using your phone. The place is beautifully decorated and they have plenty of indoor seating. I wish I came here more often!

  • Lucy Liu
    2 month ago

    I LOVE this boba shop. The drinks are so unique and everything I have tried has been so impressive. I highly recommend the mango sticky rice and oat some boba tea latte were both so good. The sugar and ice levels are customizable. The price is appropriate for what you are getting. I cant express how much I love this spot enough.

  • JC Y
    4 month ago

    We were thirsty after running around on our feet all day and this place hit the spot. Close to Times Square and not super crowded. They have unique flavors - we got a Mango Pomelo drink and a Lychee Dragon Fruit drink. Staff was friendly. Decor is clean and hit. Most importantly it’s clean. There’s also a clean restroom - hallelujah. Prices are in line for the area - maybe just slightly higher, but they serve the taller cups. Most importantly, how are the drinks? The two we got are refreshing! The mango one is a bit thicker and rich. The lychee dragon was perfectly what I needed to quench my thirst. Definitely a good stop for us. Would come back to try other flavors! Ps the pomelo in my drink was real! Whole intact pulp.

Share Your Experience

Your Rating

Discover What Travelers Love About This Place

Real experiences, honest impressions, and insights shared by the Wherevi community to help you explore with confidence.